Through Sal’s work in policing as the first South Asian and Muslim Regional Director for London at the IOPC, he gained remarkable recognition. Notably, his pioneering efforts exposed the toxic culture inside the Metropolitan Police. As a result, he directly challenged discrimination in all forms and addressed racial disproportionality on both regional and national levels.
Additionally, Sal’s portfolio has been cited by Parliamentary Select Committees, respected academics, and major media outlets. For example, the Guardian highlighted his stop and search work as one of the “key moments in police relations with Britain’s BAME communities since 1999.”
Consequently, his efforts not only earned him multiple awards but also demonstrated his ongoing commitment to tackling inequality. Importantly, he uses this experience to build inclusive cultures and develop future values-based leaders.
Furthermore, Sal is a recognised thought leader and best-selling author. He regularly speaks at conferences, universities, and corporate events across the UK and internationally. Because of his storytelling ability, audiences connect with him on challenging issues like leadership, inclusion, and changemaking.
As a result, his talks inspire people to reflect on their responsibility in creating a fairer, more inclusive world. This journey often starts at work, within communities, or in their personal lives.
Moreover, Sal is the author of True North: A Story of Racism, Resilience, and Resisting Systems of Denial. The book explores how values-based leadership creates personal and professional impact. In addition, he has contributed to documentaries on policing and appeared in both national and international media.
Lastly, Sal holds a law degree from the University of Glasgow. He is also a Fellow of the Royal Society of Arts.